It hasn’t even hit our lot yet here at Pohanka Hyundai of Salisbury on the Delmarva Peninsula, but the 2020 Hyundai Palisade is already bringing home the gold. More specifically, the 2020 Hyundai Palisade recently earned the Red Dot Award for Design Excellence, cementing its place as the most stylish, most unique, and most visually-stunning new model out there – even if it won’t actually be “out there” until sometime this summer. So, let’s check out what Hyundai did to help the 2020 Palisade bring home this prestigious award.
What Makes the 2020 Hyundai Palisade Lineup at Pohanka Hyundai of Salisbury on the Eastern Shore of Maryland So Stylish?
Thanks to it being a new-generation SUV, the all-new 2020 Hyundai Palisade was engineered using the brand’s “Sensuous Sportiness” design concept, which, according to Hyundai, harmonizes the fundamental design elements of proportion, architecture, styling and technology, thereby creating synergy between aesthetics and performance.” In case you’re wondering what all of that means, let’s check in with two of Hyundai’s top designers.
“This award recognizes the fantastic cooperation of Hyundai’s talented designers around the world. The Palisade is the result of an intercontinental collaboration between the diverse Hyundai Design centers throughout the world, which has allowed the tailoring of design to fit the needs of each specific market, rather than imposing the same design globally.” – Luc Donckerwolke, Executive Vice President and Chief Design Officer of the Hyundai Motor Group
“Palisade is the first key product in the Hyundai SUV line-up and epitomizes the new Hyundai Look. Like the double-sided playing card, Palisade’s exterior and interior spaces stand in stark contrast to one another, but together harmonize perfectly. The exterior contour exudes a masculine, monumental air accentuated by vertical lines, while the interior decor imparts a comfortable, classy feel with horizontal trimmings.” – SangYup Lee, Senior Vice President and Head of the Hyundai Global Design Center
If you’d like to learn more about the 2020 Hyundai Palisade and all of our other new Hyundai models, please get in touch with our staff here at Pohanka Hyundai of Salisbury on the Delmarva Peninsula.